A big thank you to the 30 members who engaged with the Members Survey. I have now collated the results and will find a way of sharing the information. There were two aspects to the information gathered: The quantitative information on best times and days to meet and levels of engagement, and the qualitative information, which had three parts: What works, what doesn’t work and what do members characterise the network and its values to be.
The constructive critical information is especially useful, as it helps show where improvements can be made, especially in terms of communication, meet up opportunities and making the network more relevant for some of you.
Given the Networks limited resources we have to be very creative in how we structure things and the best way to do this is to structure it so that the Network is needs-led. This means finding ways to encourage members to come forward and actively say what they need and then using the power of the network to help broker a connection or solution that will meet that need.
The Network is nothing if not innovative and this needs-based approach allows us to start to create a more intelligent market-based approach. When you think about it what is “the Market” but a place where people with needs come to find people who have the ability to meet those needs. And yet most of the energy and resources goes into marketing, rather than listening.
Given ESTA’s unique Quadruple bottom line approach, that fourth bottom line is all about listening in an unbiased way to oneself and to others as to what is really needed. Rather than all the effort going into telling people what they need why don’t we just find ways of asking them and providing the tools to help discriminate between what we actually want and what we have been told we want?
I predict that the adoption of such radical simplicity will, over time, transform not only the way we do business but also make us a far more effective and engaged network.
What are your thoughts on this?
Michael H
ESTA Network Coordinator
The constructive critical information is especially useful, as it helps show where improvements can be made, especially in terms of communication, meet up opportunities and making the network more relevant for some of you.
Given the Networks limited resources we have to be very creative in how we structure things and the best way to do this is to structure it so that the Network is needs-led. This means finding ways to encourage members to come forward and actively say what they need and then using the power of the network to help broker a connection or solution that will meet that need.
The Network is nothing if not innovative and this needs-based approach allows us to start to create a more intelligent market-based approach. When you think about it what is “the Market” but a place where people with needs come to find people who have the ability to meet those needs. And yet most of the energy and resources goes into marketing, rather than listening.
Given ESTA’s unique Quadruple bottom line approach, that fourth bottom line is all about listening in an unbiased way to oneself and to others as to what is really needed. Rather than all the effort going into telling people what they need why don’t we just find ways of asking them and providing the tools to help discriminate between what we actually want and what we have been told we want?
I predict that the adoption of such radical simplicity will, over time, transform not only the way we do business but also make us a far more effective and engaged network.
What are your thoughts on this?
Michael H
ESTA Network Coordinator
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